Rolls-Royce Draws Borderline in Lagos
…with Wraith, Phantom, Ghost.
The secluded class of people who cruise in Rolls-Royce may not only want a car that will take them to their destinations.
According to the grapevine, anytime you are at the back of the wheel of a Rolls Royce, the machine doesn’t only take you to your destinations; it symbolically chairs you on a plinth, or in a sense, just like you are placed at the centre stage of world’s largest theatre.
Such was the experience for those who had the privilege to clutch the wheel and experience the compelling steer of latest models; Wraith, Phantom and Ghost at the Banana Island, Lagos last weekend.
Besides, saying that Rolls-Royce is re-done in endless styles may be an understatement. The drive experience, in fact speaks of the effort put into the brand. For instance, the organisation maintained that Rolls-Royce used to produce the chassis with engine and drivetrain which was then sent to a dedicated coach-builder who finished the body of the car. The final car would return to the Rolls-Royce factory before handing them over to the customer with full warranty from Rolls-Royce. Even if components made by the coach-builder broke Rolls-Royce would look after the defect.
That the event took place at the serene location like Banana Island, a popular destination for super rich Nigerians justifies that Rolls Royce is only for very few high profile people who can stake any amount of money on the cars without negotiations.
In fact, Nigeria has about 230 units of Rolls Royce to lead as the biggest market for Rolls Royce on the Africa continent and these continue to increase as people work their ways to the high-end of the super rich
Those who want a new Rolls Royce may find Ghost very interesting if what is desired is a car for everyday use but if it is for someone who wants to be at the public eye, Phantom may be the right choice, while those who want to feel the steering wheel may prefer Wraith.
Gbadamosi said: “We give customers two to three weeks to think of how you want your cars to look like and if there will be any change to be effected”
According to him, maintaining the cars in Nigeria won’t be a problem since Rolls Royce Motor Cars outlet in Nigeria can now be maintained by a team of expatriates from Spain and Greece.
He said that there is a regional training supporting the aftersales to make sure they meet the Rolls Royce standard and to make sure they deliver on the brand promise to customers.
Wraith is generally seen as the most powerful Rolls-Royce in history. It can powers from 0-60 mph in 4.6 seconds, boasts of potent 6.6 litre, twin turbo-charged V12 engine, 624 bhp with 800 Nm of torque posting an electronically controlled air suspension that creates the signature ‘magic carpet ride’.
Just like Wraith, Ghost may look like the little brother. It is faster and easier to drive. It has the same level of style and comfort as the Phantom but a little less prestige.
In very simple terms, there may be no car presently that offers more grandeur and style than the Phantom. Synonym for success and style, you may be tempted to fall asleep if you are seated at the passenger seat where you can be held to experience from television to a seat which is extraordinarily comfortable.
Source: The Guardian Nigeria